Hosting a Skypecast that is related to your Skype Prime service is a good way to let other Skype users know about your service. And it's free

Creating it is easy - simply click on Create a Skypecast in the web directory, describe the Skypecast, set the start time and you're good to go. You can add information about your service and charges to the description of the Skypecast. After you've created it, it will be browsable on the web and it will appear in the Live-tab of most Skype users prior to start.